Wooden display with message

The custom-made FSC® wooden display for DANONE can hold six 8-litre containers, allowing athletes and volunteers at the Rugby World Cup 2023 in France to refill their cup or bottle with fresh Volvic.

The large communication areas clearly convey Volvic's message for more responsible use of plastic bottles while raising awareness of the importance of proper waste separation to support the circular economy. The large-format design also showcases the Volvic logo, creating a strong connection between the brand and the popular sport of rugby.

The containers are held at an angle, which ensures all the water can be used. Storing refills in the lower section enables a quick exchange as soon as one container is finished. Delivered empty, these striking displays roll on castors for quick and easy handling.