Ferrero Eid Theatre

Strongly themed for the Eid festival marking the end of Ramadan, this beautifully-finished display was intricately cut from metallic gold board. Not only did it disrupt shoppers, strengthening the link in their minds between this emerging event and Ferrero Rocher chocolates, it also resulted in a sales uplift of 38% - despite featuring during one of May’s hottest weeks.

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