Kinder Halloween Monster Display

Designers took partial character artwork from the primary packaging and used it to create a giant 3D monster dumpbin made from corrugated board. Complete with reaching arms and a large recessed mouth, its sheer size and bold graphics delivered phenomenal impact. Cut from a single sheet of printed cladding and delivered flatpacked, ready to pop up in seconds, this engaging unit is also very cost effective.

POPAI judges praised its engagement and practicality, calling it ‘cute and scary in equal measure, and superb value for money’. It won Gold and Temporary Display of the Year at the POPAI UK & Ireland Awards.

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