Packaging allows to reward shoppers
The Somat XXL Holiday Edition is an enhanced corrugated board packaging that offers added value for shoppers. The voucher code inside the box can be converted into a 10 Euro discount against a minimum online spend for RÖSLE kitchen equipment.
The randomised letter-number codes are added while gluing the packaging blanks. This means the codes are securely located inside the box, so Henkel's marketing team can be confident that only Somat buyers can take advantage of the reward.
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