The Easter Bunny is Comin' to Town!
The candy season is upon us again. We have hardly shed those Christmas pounds and are already being tempted with new treats by chocolate makers. And we are happy to succumb – thanks to attractive packaging and displays.
Heilemann Confiserie is now showcasing its Easter eggs from classic nut crunch in a convenient and attractive shelf ready packaging, which can be used both as shelf display and counter display in specialty stores. The retail display unit is offset printed in 4 colours; the logo and the Easter Bunny in gold spot colour shine appealingly. The large viewing window offers shoppers a direct view of the products and the contour-cut tuck-in packaging lid serves as eye-catcher when lifted and set upright.
Sweet Treats for the Easter Basket
The contour-cut cardboard blank with festive print forms the perfect frame for the chocolate figures produced by Romanian chocolatier HEIDI. The large viewing window whets the appetite for the various chocolate bunnies and lambs. The gold foil-stamped HEIDI logo underscores the high quality of the products, which are partly handcrafted.
A new Season – a new Reason to buy
As they say “A new Season – a new reason to buy”! Festive seasons such as Easter, Christmas, Mother’s Day or Back-to-School are great occasions to boost impulse buys with gift packaging or novel retail ready packaging. Events such as the European Football Championship or the Olympics also present huge potential for manufacturers of branded goods and retailers.