New look for Bahlsen PiCK UP!

Harmonising displays is all about efficiency. From 8 into 1: a single universal display that can hold different Bahlsen flavours is replacing its previous range of island solutions, reducing the number of components. For Bahlsen, this lowers process costs, simplifies logistics and increases speed-to-market.

This flexible POS solution offers a wide range of options and accommodates existing shelf trays. Spacing improves shopper access to the products they want and increases impulse purchase rates. An optional die-cut header and side wings, which automatically unfold when the displays are placed, increases Bahlsen’s in store impact.

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