Encapsulating success

The name L’OR says it all about the capsules: this brand promises a luxury, intense yet balanced coffee experience. The slogan ‘Why pursue anything less than gold’ is reflected in the brand equity: the elegant black and gold logo clearly positions the brand in the premium segment. To enhance differentiation on shelf, the L’OR packaging was designed to look truly special. A triangular die-cut window shows a tempting glimpse of the all-important golden capsule inside its pack, the window shape emulating the curved ‘L’ of the L’OR logo.

Demander un produit

Lancer la demande de produit

Découvrir d'autres produits

Exemples de produits