Promotion displays should provoke reactions and emotions and underline the brand identity of powerful brands at the retailers. Promotion displays are characterised by unusual design, superstructures and additional elements such as lighting and moving components.

Exclusivity is the key: in addition to high-quality print substrates, matt, gloss or UV finishes can be used, as well as gold or silver paints, pigments, hologrammes, or embossed elements.

Case studies