Lamborghini – it's a name capable of setting more than just the macho heart pumping.

The term is linked closely with attributes like speed, power and fine design. The new product line "Tonino Lamborghini TECNOLOGIA" from Ikra seeks to play directly with that connection as well by combining functionality with dynamic design.

Specifications:

• Development of the POS presentation
• Master design concept for the entire product range

Solution:

• Master design and adaption for all devices – from large lawnmowers to small grass shears
• Pillar with logo provides high visual impact even from a distance at retail stores
• Packaging speaks for itself: it is composed of four separate units with base tray that can be combined modularly